Bouncy. is a Communication Design studio, in Rome. An approach geared to simplification and to defining what is essential directs the research, guiding the development of every project.

Bouncy. — studio di design e sviluppo multidisciplinare

Hàido | Essential Haircare

Client

Dyesign Salon

2022

Copywriting. Identity. Packaging. Photo. Print

A haircare line born from a salon: quick treatments for cleansing, care, protection and styling, founded by Chiara Pizzuti. Nature and research in formulas designed to simplify the daily routine. The identity follows the same idea of essentiality: a clean system, from pack to photography, where the product speaks for itself.

Hàido | Essential Haircare — immagine 1Hàido | Essential Haircare — immagine 2Hàido | Essential Haircare — immagine 5Hàido | Essential Haircare — immagine 6Hàido | Essential Haircare — immagine 7Hàido | Essential Haircare — immagine 9Hàido | Essential Haircare — immagine 10Hàido | Essential Haircare — immagine 13
Hàido | Essential Haircare — immagine 1Hàido | Essential Haircare — immagine 2Hàido | Essential Haircare — immagine 5Hàido | Essential Haircare — immagine 6Hàido | Essential Haircare — immagine 7Hàido | Essential Haircare — immagine 9Hàido | Essential Haircare — immagine 10Hàido | Essential Haircare — immagine 13

Bouncy. a physical and design space where different kinds of experience meet as equals in building an idea around a shared goal: a practice that works and sustains itself, surrounded and supported by professionals who share the same vision and the same wish to contribute, even in part, to the project.

Over the years, trusted clients keep the work coming, everyday.

Identity — Branding, copywriting, visual systems, packaging, editorial design
Interactive — Web design, UI/UX, development, e-commerce platforms
Strategy — Art direction, advertising campaigns, visual storytelling
Media — Motion, photography, video production, post-production
Production — Print management, executive production, print quality control

Teaching is yet another experience: chosen, necessary, shared. Classrooms as places where languages and habits evolve before they reach the projects. What comes out of that goes back into the classroom and into the daily work.

Different generations, in age and in background, share the studio by deliberate choice. Every year people new to the profession choose the Bouncy. space. Staying or moving on are both possible outcomes, and count the same in the exchange of experience.

Bouncy.
Fabio Fondi, Emanuele Frascà.
Camilla Cavalcoli, Rachele D’Armini, Francesca Forgione, Luca Forti, Michele Gattini, Alessandro Grandoni, Lorenzo Iervolino, Francesco Paolo Incantalupo, Claudiu Ivan, Luca Lauretti, Gianmarco Romano, Marta Rossi.

A steady network of collaborators completes the group.

Agostino Bernardo, Ema Bregu, Stefano Catino, Margherita Castelmare, Fabio Crognale, Giuseppe de Meo, Didem Erenturk, Matteo Lombardi, Luisa Lu, Lavinia Macone, Sabrina Maragioglio, Caterina Marchetti, Samuele Minunno, Sophie Nardi, Michele Pietrolucci, Sara Portoghese, Valerio Romani, Alice Rossini, Donato Semeraro, Laura Stefani, Ilaria Trapani, Gaia Zaffiri.

Interns, collaborators, professionals: each of them has contributed to the evolution of the studio's projects.

We consider every application.

Hàido | Essential Haircare

Client

Dyesign Salon

2022

Copywriting. Identity. Packaging. Photo. Print

A haircare line born from a salon: quick treatments for cleansing, care, protection and styling, founded by Chiara Pizzuti. Nature and research in formulas designed to simplify the daily routine. The identity follows the same idea of essentiality: a clean system, from pack to photography, where the product speaks for itself.

[email protected] +39 0645654227 +39 3924607763 Via Giovanni Bettolo 39, Roma
ig | @bouncy.design
Bouncy Particle s.r.l. VAT ID 14537051006 REA di Roma 1527979 [email protected] [email protected]


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Bouncy.
Hàido | Essential Haircare | Copywriting | Bouncy.